Gift to Women's Refuge

Donate a GIFT

Gift to Women’s Refuge – Purchase a carton of Aqua+ Water Wipes 70’s as a thoughtful gift for Women’s Refuge. For every carton you donate, we’ll donate an additional two packs to Women’s Refuge, on your behalf.

Purchase a gift below to send directly to women in need.

Important Note – To ensure smooth processing and provide you with a donation receipt, please enter your personal address and email details at checkout.

Healthcare Expertise + Child Therapist = Purely Baby!!

Kia ora, my name is Kate Ferguson and up until 2019 I worked as a Child and Family Therapist specialising in Infant Mental Health and trauma.

Purely Baby emerged from my husband’s Hospital Supplies company as a direct result of parents from the Neonatal Units struggling to find quality, safe and affordable wipes on the private market.  Having supplied wipes to healthcare for 20+ years, we knew that a good quality, water wipe does not have to retail at a price beyond the reach of the average Kiwi family.

After 15 years working in Infant Mental Health, I was ready for a new and exciting challenge and Purely Baby was born. However, I quickly found myself greatly missing my work in community support, especially with young families.  I decided there must be a way to link my small business with my passion for helping families.  So…I approached Women’s Refuge with a plan to create a simple way to continuously supply product to refuges in NZ.

I believe that Purely Baby wipes are the best on the market and I also believe that all Kiwi babies deserve the best start in life. With your help we can supply a gentle, safe product which in a small way helps to soothe baby’s skin at a particularly vulnerable and stressful time.

With your help we can supply a soothing, gentle product.


Nga mihi nui
Kate and the Purely Baby team